The Anatomy of the Perfect Prospecting Email

The ability to deliver an effective email is critical in today’s selling scene. Phone calls are proving ineffective, taking an average of 22.5 dials before meaningful contact is made. The voicemail is on it way out too, with companies such as Coca-Cola and JP Morgan eliminating it from their communication entirely. This tells us that connecting through email is more important […]

“After the Beep, Shoot Me an Email”

Cold calling. You’ve done it a million times, and will probably do so a million more. But we keep hearing same the questions pop up in trending sales discussions and articles everywhere. Is it effective or is it outdated? Will we ever move away from it? Is there a better method? A practice endangered to […]

Send Emails that People will Actually Want to Open (and Watch!)

  Can you remember the last email that stood out to you? Given that we receive so many emails that are solicitous, transactional and dry,  it’s hard to recall. As any professional, this is the last way you want your messaging to come across. Luckily, there are ways to rise above the rest. Taking a few […]

Your Emails Are Terrible

Yeah, we said it. Here are five, all too common ways that plain text emails are bringing your sales down. The good news? Video helps turn them around.   Vague Voice You can only say so much about yourself in an email. Words limit our ability to not only convey, but interpret emotions. In fact, […]

Social Selling in 5 Minutes

  In the first of a three-part series, OneMob Sr. Account Executive, Devin Reed, shares his philosophy and methodology for sales communications. Here are his tips for making the most of social selling.   “Break through the noise” is the newest catchphrase in sales departments. But while sales leaders tell you to make your messaging standout, what they really […]