ONEMOB RANKED AMONG THE FASTEST GROWING PRIVATE COMPANIES IN THE BAY AREA BY THE SAN FRANCISCO BUSINESS TIMES

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ONEMOB RANKED AMONG THE FASTEST GROWING PRIVATE COMPANIES IN THE BAY AREA BY THE SAN FRANCISCO BUSINESS TIMES

San Francisco, CA, 11/13/18 – OneMob announced that it has been ranked no. 39 by the San Francisco Business Times on the 27th annual Fastest Growing Private Companies in the Bay Area list, an exclusive ranking of the region’s fastest growing private companies; one of the most important segments of the local economy.  The winners and rankings were unveiled at an awards gala on October 30th, 2018 at the Four Seasons San Francisco. To view the complete list visit, click here. This is OneMob’s first year on the list.

The FAST 100 list ranks the Bay Area’s fastest-growing private companies by percent growth in net revenue from 2015 to 2017. Net revenue is revenue less deductions for returns and allowances or credit, when applicable.

To qualify for the list, companies must meet the following criteria: 1) headquartered in the Bay Area, which is defined as the counties of Alameda, Contra Costa, Marin, San Francisco and San Mateo, and the city of Palo Alto. 2) an independent, privately held corporation, proprietorship or partnership (not a subsidiary or division) through fiscal year 2017 3) net revenue greater than $200,000 in fiscal year 2015. 

“Our region is renowned as a hub for innovation and as an ecosystem that fosters growth companies, said Mary Huss, Publisher of the San Francisco Business Times.  OneMob, along with all of the companies on the list deserve special recognition because they fuel our regional economy.”

OneMob is a content sharing and tracking platform used by Sales and Marketing to help reps be more personal, engaging and intelligent in the buyer and customer journey. With integrations to Salesforce and Microsoft Dynamics, the OneMob platform becomes the presentation layer for client outreach while enriching your CRM with real time prospect and customer insights. At the same time, Marketing can know exactly which content is creating pipeline and closing revenue. Gartner states by 2020, customers will manage 85% of the buyer’s journey without interacting with a single human being. On that journey, according to Forrester, average customers engage with 11.4 pieces of content prior to making a purchase.

“We are thrilled and grateful for the recognition. Now more than ever, Sales and Marketing need a more effective way to influence the journey that is personal, engaging and intelligent, says Sati Hillyer, the co-founder and CEO of OneMob. Channels are growing from phone and email, to now include video, chat, SMS and more. But with all these channels, you need to equip sellers with the right way to present themselves with the most compelling content. At OneMob, we want to bring Sales and Marketing closer to make this experience simpler and smarter for the rep, while giving new insights to marketers.”

 

About OneMob, Inc.

OneMob brings sales and marketing teams closer by leading with video and closing with content. Quickly create web pages of content to close deals. Create, share and track videos, documents and web links when selling. Companies like Cisco, LinkedIn, Sacramento Kings and more use OneMob everyday in increase their email CTRs and response rates by 10X, while making their sales and marketing efforts more personal, engaging and intelligent. OneMob is headquartered in San Francisco. Learn more at www.onemob.com.

 

About San Francisco Business Times

The San Francisco Business Times is the #1 print and online source for Bay Area business news and information on the most successful people, companies and transactions in the region. Every Friday, the Business Times arrives with an in-depth lineup of breaking local news stories, business profiles and valuable industry rankings. From technology and sustainability to small business, biotech, hospitality, real estate and banking, the Business Times covers the most relevant and timely topics for the Bay Area business community. SanFranciscoBusinessTimes.com takes the Business Times brand known for its insight, analysis and high journalistic standards and extends it to the Internet. Thousands of established and up and coming executives visit SanFranciscoBusinessTimes.com every day looking for the information they need to do Business in the Bay Area.

 

 

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Sports, Video and Selling

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Image result for watching sports

10% of all TV watched in the US is sports. You could argue it’s probably higher since a lot of news involves sports highlights too. That being said, it’s no wonder that video and sports go hand in hand. Sporting events are an experience. You go to make memories, be united with your common fans, and hope for the taste of victory. With something so visual, you’d expect the entire business to embrace video. Well, it’s definitely starting to…

When most people think of selling, they think of selling a product or service, not sports tickets. However, selling tickets, corporate sponsorships, premium seating, etc. is BIG business and every sports team and arena sells them. Personally, I think they have a leg up because they sell more than a ticket, they sell an experience to something fun, exciting and captivating. Many of their buyers are raised growing up watching their players, coaches, victories, and defeats…there’s a very strong connection out of the gate. But, how do you present that experience when selling? Email…Phone? Nope. Go with what they are already consuming…Video!

When we start working with teams like Sacramento Kings, SF 49ers, Oakland A’s, Chicago White Sox, Colorado Rapids, Miami Marlins, NY Jets, and more, we stumbled upon a great industry to bring something new, like video selling, to something engaging: sports! But with any big change, you need to take a step back and think about your approach to make sure you can see tangible success. Here are the 4 recommendations when leveraging video selling with sports.

1) Embrace change

Like any technology purchase, most of the effort is change management and enabling your organization to adopt new ways. Video is no different, and definitely requires a “lead by example” approach. This should start from the top with executives and management fully embracing the need to leverage video as a way to outreach to clients. I even recommend leaders use video to update and communicate to their team, especially if distributed. If reps see their leaders sending videos, reps will follow suit.

2) Leverage your brand

As mentioned before, sports is already a captivating past time. Leverage this in your videos. Seeing a video from a rep is one thing; seeing the same rep record a video but include the team logo, or the team arena, or maybe even include some of the team players/coaches, that’s takes your video game to a whole new level. Imagine receiving a video that included behind the scenes rooms/lounges in the arena, or included a player/coach asking you to attend an upcoming game, that will definitely elicit a response.

3) Start small

You may think video for reps is easy to rollout, because most of them are already recording videos today. They are sending videos to their family and friends using platforms like Instagram, Snapchat, Facebook, WhatApps, etc. However, the moment you ask them to use video in a business setting, things change. That’s OK. Change is good, but it’s best overcome in small steps.

I recommend start small and pick a specific use case. Perhaps you have an upcoming event and you want to drive attendance, start with that. Rally the team around this one use case, discuss the video you’d like the reps to record, have a script prepared to help with recording, add content and call to actions on the page to accompany the video, and give your reps enough time and motivation to try this first campaign. We already know sending a video in an email increases click through rates by 96%, so now you’ll be able to see those benefits as well.

4) Measure and iterate

Finally, take the first use case you decided to start with and measure the results. Explore the analytics to understand what worked. Was the video too long? Did you elicit the response you expected? Was you supporting content engaged? All of these questions will help you create better videos, content and pages going forward. Remember, if make a phone call and no one picks up, that doesn’t mean you give up on phone calls. The same is true with video. Experiment, analyze and iterate to find the perfect use cases for your team. Happy video selling!

You can see a demo and numerous examples of how sports leverage video to help sell the experience here

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3 Reasons Why Hollywood & Green Screens Can Make You a Better Business

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If you’ve ever explored video for your business, then you’ve most likely heard of green screen. This is where you record in front of a literal green screen, then use a video editing software to replace the green screen background with something else. This is used extensively in Hollywood.

But the benefits Hollywood sees are benefits your business can have as well.

 

1) Control

One of the primary reasons Hollywood directors use green screening is because of control. Green screens allow you to control the look and feel of the shot to ensure the director gets exactly what they intended.

Much can be said with sales and marketing, it’s so important for businesses to control the look and feel of their content and ensure it’s delivered in the best light. With green screening, you can take a mundane video and transform it into something engaging and within the control of branding.

 

2) Cost

What do you think is cheaper, using green screens to simulate your actors are in Las Vegas or flying your cast and crew to film in Las Vegas? The answer is obvious. Green screens save Hollywood a ton of money when filming and this benefit can be seen in other businesses too.

Imagine you rep wants to make a personal message for a client and they want more than just “Hi FirstName.” Video is a great way to make a message personal, and green screening puts that message on steroids. That same rep can record that video “in front” of their clients’ lobby, office, or LinkedIn profile; the background possibilities are endless. And your reps never need to leave their office or home! All they need is a green screen.

 

3) Convenience

The final reason is time, which arguably is one of the most valuable resources we have. Trying to weigh effort vs. outcome is always on our mind, and the nice thing about green screening is it’s very convenient once you have one and you have the right tool.

iMovie is one of the easiest video editing tools I’ve ever used, you can literally edit a video on your iPhone. Apple is the master of simplicity. However, applying a green screen is another story, you really have to no what you’re doing and be tech savvy.

That all changed today. OneMob has made green screening as simple as 3 steps:

  1. Record a video in front of a green screen (nothing fancy, can literally be a green screen, sheet or poster)
  2. Upload into OneMob
  3. Pick a video or image background and apply.

Check out this quick demo. All you need is a computer (Mac or PC) and an internet connection to get started.

 

Allowing reps to be creative in ways that give sales and marketing control, while saving your company money, AND is convenient for the reps is a win-win-win! I encourage every organization to bring Hollywood into your business… Your customers will applaud you. Learn more about OneMob green screening here.

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Happy Birthday OneMob – You’re 4 Years Old!

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4 years ago, we started OneMob to make selling more personal with video. Even though a lot of time has passed, buyers are STILL looking for a personal sales experience. I’m so glad we’ve stayed true to that mission and love the expansion our team is making. To celebrate our 4th birthday, we’ve released some updates to our website, we hope you like them.

To our employees, customers, investors, partners, advisors, families and friends, I thank you for all your support and loyalty. And to all of our users, you are true pioneers who have co-created this video revolution with us and we are excited to see what more you can do. We’re just getting started. Happy Birthday OneMob!

Of course, this update would not be complete without a video, so here’s the latest on our thinking.

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Grand Rapid Griffins Share their Success

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The following is a case study shared by the Grand Rapid Griffins:


The Grand Rapids Griffins recently took advantage of a one-month trial with OneMob, a personal video communication platform that has allowed them engage and communicate with their clients on a more personal level. After speaking with the Sacramento Kings (NBA) regarding the platform, they learned that the Kings were looking for ways to increase the return rate on the personal emails their account executives were sending to prospects and had had a lot of success with OneMob. Using the platform, the Kings account executives were able to create appealing video email messages that stood out among other emails in their contact’s inbox.The Griffins used the program for a month focusing on FSE Sales and found a lot of success. They used the platform for campaign-style emails to personalize follow-ups with season ticket prospects who were unable to make it to the arena to check out seats. With their account executives finding it to be a valuable sales tool and easy to use, the Griffins plan to continue their use of OneMob throughout the 2017-18 season. Click the video below to see how one Grand Rapids rep used a personal video message to send to one of her prospects.


“The personalized video was awesome! I’ll share this information with the plant management team tomorrow morning. I’ll push to get an answer back to you ASAP.”
– Griffins Customer

Griffins reps used OneMob videos when launching their D-ZONE multi-game pack campaign, sending just over 6,500 emails out to 2016-17 D-ZONE 4-Pack, dormant D-ZONE pack buyers and Friday night single game buyers. Click the video below to see the video message that went out to the group.

Sports Industry Email Open Averages – 17.5% and 2.8% Click Rate
Griffins Campaign-style Email Open Rate – 63% and 5% Click Rate


Having used OneMob for a month proved to the Griffins that they need to further use video in their sales efforts. It has allowed their reps to use their smartphones to quickly send quality, Griffins-branded video presentations to their clients and prospects. Having hundreds of single game buyers to contact following a weekend set of home games, reps can now use the program to quickly send a personalized “thank you” and introduction video to their assigned leads opposed to an email with bullets and attachments. The Griffins are able to track the open rates and video views of their emails, allowing them to continually make improvements to their campaigns such as subject lines and content to maximize engagement and sales.

Copyright © 2017 American Hockey League, All rights reserved.
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Cisco Spark Ambassador Guide

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Hello there! Are you part of the Cisco Ambassador program? Do you love Cisco Spark? Tell us all about your love affair with Spark using video!

Your assignment is to record a video about why you love Cisco Spark using OneMob, then share the video in a specified Spark room. Ready? Go!

 

1. Click on the following link to join the Spark room, “Video Application (OneMob)”: https://eurl.io/#SJlDO0C5W

 

2. From your computer, head to https://onemob.com/users/sign_in

  • Type in your email address, then click “NEXT”
    • If you have an @cisco.com email address, you will be prompted to enter your CEC credentials.
    • If you do not enter a Cisco email address, click “Login with Cisco Spark” in the next screen. Login using your Cisco Spark credentials.

Once you’ve successfully logged in, send an email to <brian@onemob.com> with the Subject line: “Cisco Ambassador Extend Me!” to extend your free trial to a month! (Must be sent within 24 hours of creating your account)

 

3. Download the OneMob mobile app to record from your phone, or download the OneScreen Chrome extension to record via webcam.

  • For the mobile app, search “OneMob” in the App Store (iPhone) or the Google Play Store (Android)
  • For OneScreen, download the extension here (make sure you’re using a Chrome browser!)

 

4.1. If you are recording using the OneMob mobile app:
Login to your OneMob mobile app, record a video on why you love Spark, then save it to your OneMob Library.

Note: Once the video has been saved to your OneMob Library, please set your phone aside and turn to your computer. Then continue on to step 5.

4.2. If you are recording using OneScreen:
Click on the OneScreen icon in your Chrome toolbar to record your webcam video.

 

5. Once you’ve recorded your video, login to OneMob from your computer (that is, if you’re not already logged in)

 

6. Head to your Library and find the video you recorded. Click on the “Link” button to its right.

 

7. Set the following, and leave everything else as is:

  • Name: Why I love Spark
  • Email Notification: OFF
  • Lead Form: OFF

Once finished, click “Create Link”. You will be taken to the Link Details page.

 

8. On the right, click on the Cisco Spark icon.

  • If you did not login using Cisco Spark, you will be taken to the Cisco Spark’s login page. Go ahead and login.

 

9. Search “Video Application (OneMob)” (the Spark room from step 1), then click “Post”.

 

Congratulations! You have just successfully shared a video on Cisco Spark! I hope this experience has “Spark-ed” some interest for creating videos!

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[Webinar Recap] Don’t Leave Money on the Table, Use Video

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Last month, OneMob founder Sati Hillyer had the privilege to be a part of a webinar session, “Don’t Leave Money on the Table, Use Video”, along with Zoom‘s Head of Sales Greg Holmes, Vengreso‘s co-founders Mario Martinez Jr., and Viveka von Rosen, co-founder of Vengreso, as host.

 

Here are some key points covered during the webinar:

  • Why buyers aren’t responding to cold emails
  • How to get people comfortable with getting on a video call
  • What sales people can do to make their prospecting emails stand out
  • Strategies on using videos effectively
  • Differences between Zoom and OneMob
  • And finally, are videos here to stay? Or is it just another fad?

 

If you’d like to find the answer to some of these questions, go ahead and click below to watch the webinar:

 

Interested? Check out Zoom, Vengreso, and OneMob for more info!

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How to Get More Face Time with Clients Without Leaving Your Chair

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Sarah has high-profile clients in New York, Houston, and London. She would love to meet with them every time they have a question or need services. Her company, however, is one of many that has cut its travel budgets to reduce spending. Now Sarah worries that she won’t be able to meet her clients’ needs.

According to Salesforce’s Second Annual State of Sales research report, the second-largest challenge experienced by sales representatives is lack of time for face-to-face selling. But what are the benefits of face-to-face sales? And how can you get more face time with your clients?

The Benefits of Meeting Face-to-Face

According to the Harvard Business Review, 95 percent of those polled said that face-to-face meetings are crucial to “building and maintaining long-term relationships.” Another 89 percent agreed that face-to-face meetings are essential for “sealing the deal.” The majority of those polled (88 percent) believed that successful sales depend on facetime.

“Regardless of how tech-savvy you may be, face-to-face meetings are still the most effective way to capture the attention of participants, engage them in the conversation, and drive productive collaboration,” says Michael Massari, Caesars Entertainment’s SVP of national meetings and events. “If we don’t continue to nurture strong and positive personal relationships with our clients and coworkers, we won’t build trust, understanding, or a sense of a shared mission—all of which are critical elements to successful partnerships and business success.”

How Video Saves the Day

When you have clients all over the country or even the world, though, meeting in person just isn’t practical. You run into the two major obstacles to any business: time and money. Fortunately, you can sidestep both of these problems by using short personalized (Snapchat-like) videos to communicate face to face with customers. Here’s how:

Cost

The recent economic recession had companies scrambling to cut costs however they could, and travel was one of the biggest expenses to get the axe. Things haven’t changed much. According to the Harvard Business Review, 69 percentof respondents reported a decrease in travel budgets. Most of those polled added that they believed the cuts would negatively impact their sales.

Video was and still is the obvious go-to for solving this problem. “If we cannot go directly to the customer, we’ll go directly to the customer’s screen.” You immediately cut out all of the costs of gas, air travel, hotels, etc. Certain video engagement platforms will enable you to communicate face to face with your clients, all for the price of a group lunch.

Time

Almost any video conferencing service can solve the problem of cost and distance. But scheduling is a problem whether you meet over video or in person. Especially when your client lives in a completely different time zone than you, it can be maddening to find a time when you are both available, let alone awake. You want to sell, and your client wants to buy. But if buying means jumping through hoops just to accommodate you, your client may be tempted to take their business elsewhere.

Asynchronous, short, Snapchat-like videos solve this problem. All it takes is a few minutes for you to record your pitch via video creation/engagement platforms like OneMob and share this with your clients to view at their leisure. Not only that, but clients don’t even need to be in the office to view your video. All they need is a smartphone or tablet, and they can view your video message. And with tracking, certain engagement platforms will let you know exactly when they’ve seen your video, so you can then follow up as you see fit.

When you can’t be there in person, your clients still need to see your face. Platforms like OneMob put you in the room with them—on their computer or on their phone, in their office or on the go.

This article was originally published at blogs.salesforce.com.

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Happy 3rd Birthday OneMob!

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Today marks the 3rd birthday of OneMob, and oh what a ride it has been! Over the past three years, I have recorded 900 videos and learned a few things along the way. I found one of my earliest videos from three years ago, and two things immediately struck.

  1. Going vegan really makes a difference. 🙂
  2. Our mission to help professionals interact more effectively is stronger than ever!

At OneMob, we love video and we want to make recording, sending and tracking video easy for every professional. So I thought it would be fitting to reminisce on some of the learnings that have occurred over the past three years that have got us here.

 

Team

One of my favorite books is Good to Great by Jim Collins, and I always refer back to the section on “First Who, then What”, which essentially speaks to making sure you have the right folks on the bus. That is critical for us. I am lucky to have a supportive cofounder, Nimesh Gupta, and we always make sure the people we hire not only believe in our vision, but can also be open to moving seats on the bus from time to time. OneMob would not be what it is today without the care and dedication of people like Stefano Acerbetti, Kyle Patel, Nick Ottrando, Hardeep Dhanjal, Stan Kulyavtsev, Simon Nguyen, Sharmila Jesupaul, Carmen Yau, Brian Kim, Deepak Anand, Michael Berber and the many others who have taken a seat on the OneMob bus. Thank you team!

Startups are temperamental, but when you have the right folks on the bus and you are all aligned on the direction, you can go as far as you want, assuming you don’t run out of gas. Which leads me to my next point.

 

Customers

OneMob is incredibly grateful to have some of the most amazing companies using our platform. Every startup is looking for product-market fit; it’s just want you do. But products and markets change and evolve. We launched OneMob because mobile video was becoming so popular. People were sending “snaps” to one another that later disappeared, all from their new shiny smartphones. YouTube was growing and Instagram was evolving from photos to videos. It was an exciting time! And I remember sitting in Nimesh’s apartment thinking, “we should allow professionals to do the same.” But you can’t just have an idea. You need partners who can take a risk and try what you’re selling, see if it can truly make an impact, and provide candid feedback to ensure you’re driving on the right freeway. I’m so grateful to know that some of our earliest customers from day one are still onboard, and have been essentially co-creating OneMob with us. Without your feedback, OneMob wouldn’t be constantly striving to give you what you need today and what will make you better tomorrow.

 

Product

And this all leads me to my final thought – what OneMob has become. When we first launched OneMob at Dreamforce 2014, it was literally just an iOS app to record a video and send to your Saleforce Leads, Contacts or Users. Fast forward today and we’ve introduced:

 

And we’re not slowing down. Thanks to our amazing team and engaging customers, OneMob will continue to transform the way professionals interact and connect with video. I can’t wait to tell you what happens in the next three years!

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Record your Screen with OneScreen

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Ever play a game of telephone? Sometimes the words you say don’t necessarily make it to the other end. But miscommunication doesn’t happen only in games, it happens in almost every aspect of our lives! There’s no better way to present your thoughts than to be able to point and say, “Look here. This is what I’m talking about.”  And with OneScreen, you’ll be able to do just that!

Today we are proud to present you with OneScreen: a Chrome extension that will allow you to record your computer screen. The possibilities are endless:

  • Create seamless how to videos for complicated digital tasks.
  • Save time by recording your presentation.
  • Don’t write a novel on how a problem can be solved– send your customers a quick 60-second tutorial video.

Add these on a landing page, and you end up with some dangerous combinations:

OneScreen is free to download in the Chrome web store. To learn more about our new Chrome extension, check out our support page.

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